diff --git a/bin/tag-release b/bin/tag-release
index 61eaff5f..2c1f7bde 100755
--- a/bin/tag-release
+++ b/bin/tag-release
@@ -5,6 +5,9 @@ set -euo pipefail
 commit_sha="${1:-HEAD}"
 tag="$(date '+%Y-%m-%d-%H.%M.%S')"
 
+echo "Tagging commit $(git rev-parse "${commit_sha}") as ${tag}."
+echo ""
+
 # Tag the appropriate commit and push to the remote.
 git tag "${tag}" "${commit_sha}"
 git push origin "refs/tags/${tag}"